Learn to tell stories that cut through the noise in the dynamic, fast-changing environment of 21st-century media and strategic communication. Encounter the fundamental roles and purposes of journalism in democratic society, and their place in the age of social media. Then get a job using what you know.
That’s what an Augustana major/minor in multimedia in journalism and mass communication (MJMC) will do for you.
Outside class, your faculty mentors will encourage you to think big. From working with members of Congress to hosting a weekly Spanish-language TV program, students apply their class learning to internships.
On campus, choose from many skill-sharpening opportunities: the award-winning, multimedia student news organization, The Observer; the student-run campus radio station WAUG; the on-campus NPR station WVIK; writing, photography and videography positions in the Office of Communication and Marketing; the EDGE Entrepreneurial Center; and Ads (Advertising Developers), Augustana’s chapter of the American Advertising Federation.
Our MJMC graduates go on to tell stories that matter through careers in media, journalism, digital communication, television reporting, public relations, advertising, promotions and marketing.
Distinctions
• The MJMC department is in Old Main, Augustana's landmark building. Journalism and communication students take classes in Old Main’s multimedia Mac lab; student media are clustered together on the same floor, with dedicated spaces for The Observer and WAUG.
• With two daily newspapers, four TV network affiliates and a PBS station, the Quad Cities is an ideal setting for MJMC internships. In this medium-sized media market, students have opportunities they would not get in a larger market — including covering presidential candidate visits, hosting local TV programs and writing front-page news stories.
• The Quad Cities’ proximity to Chicago also allows for internships in metropolitan areas. Students have covered the Stanley Cup for WGN Radio, interned with Telemundo Chicago WSNS-TV and coordinated celebrity visits for The Silverman Group.
Recent graduates
Joe McCoy '23 is a reporter for KARE 11 in Minneapolis, Minn.
Giselle Barajas '22 is a senior communications specialist for Planned Parenthood North Central States.
Anh Cao '22 is a marketing and communications consultant at Bosch Global Software Technologies in Ho Chi Minh City, Vietnam.
Olivia Doak '22 is a reporter for the Boulder Daily Camera in Boulder, Colo.
Michelle Renee Quinn '22 is a morning reporter/fill-in anchor at WISC News 3 Now in Madison, Wis.
In the most recent Locals Love Us poll, Augustana College’s EDGE Center came in at No. 2 for Best Website Design in the Quad Cities. EDGE Center students provide communications, marketing and creative services to small businesses and non-profits. Find out why it's a win for both students and the community.
From Quad Cities to Costa Rica, internships expose students to the career options that intrigue them the most, and build skills for the world after graduation.
Emmy-nominated Jacob Washington ’21 was a producer for “It’s The Gateway to Baltimore: The Key Bridge Collapse,” which earned Baltimore’s WJZ-TV a regional 2025 Murrow Award for breaking news coverage.