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2,694! A new ice cream licking chain world record

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On April 20, 2010, Augustana College and Whitey's Ice Cream staged a world record attempt for the longest human ice cream licking chain. The result was an unofficial world record of 2,694 people licking ice cream for a minute. The flavor of ice cream — Augustana Viking Pride — was created specially for the college's 150th anniversary.

The video at right shows the participants flooding onto Ericson Field to attempt the record.

Thanks to all who helped make this happen!