Guide to Locating Print Advertisements on the Internet

Adflip.Com
http://adflip.com/
A searchable archive of print advertisements from 1940 to 2001. You can search by keyword, category (e.g. “Entertainment”), year, or decade. Ask the reference librarians or your professor for the
password to this database. Limited to one Augustana user at a time.

Ad*Access
http://scriptorium.lib.duke.edu/adaccess/index.html
The Ad*Access Project, located at Duke University, presents images of over 7,000 advertisements printed in U.S. and Canadian newspapers and magazines between 1911 and 1955. Ad*Access concentrates on five main subject areas: Radio, Television, Transportation, Beauty and Hygiene, and World War II. You can browse or search the collections.

Emergence of Advertising in America, 1850-1920
http://scriptorium.lib.duke.edu/eaa/
From Duke University, this online collection includes over 9000 images relating to the early history of advertising in the U.S. The images are divided into 11 categories, such as “tobacco advertising,” which can be browsed or searched.

National Medicine and Madison Avenue
http://scriptorium.lib.duke.edu/mma/
From Duke University and the National Humanities Center, this website includes about 600 health-related images of ads from the 1910’s to the 1950’s. Browse such categories as personal hygiene or diet products.

Museum of American History at the Smithsonian
http://americanhistory.si.edu/collections/index.cfm
One of the museum’s online collections is advertising in which can be found print ads about Ivory Soap and Eskimo Pies. New online collections will be periodically added.

The University of Illinois at Urbana-Champaign, Communications Library, Online Advertising Exhibit
http://www.library.uiuc.edu/adexhibit/
This online exhibit is arranged by broad categories, such as “alcohol” and “beauty” and shows several images in each category.

19th Century Advertising from Harper’s Weekly, 1857-1872
http://advertising.harpweek.com/
Examples of ads from the early pages of Harper’s Weekly. Consumer goods, Civil War products, and retailers are some of the kinds of ads included.

The Commercial Closet
http://www.commercialcloset.org/cgi-bin/iowa/about.html
The Commercial Closet Association collects ads with GLBT themes back to 1917; the on-line collection numbers over 2500. In the “Themes” section, you can browse such categories as “hot stuff,” “situations,” and “identities.”

Gender Ads.com
http://www.genderads.com/
Over 2500 advertising images that relate to gender. Dr. Scott A. Lukas, the founder of the site, categorizes the ads into useful sections and sub-sections, such as, “females in ads/as naggers.”

Last updated September 7, 2005
Created by Margi Rogal, Reference Librarian.
 


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